Michigan doesn't adopt people quietly. We spot two cheerful Brits staring at Lake Michigan like it just performed a card trick, and suddenly, we're planning their itinerary, feeding them pasties, and emotionally attaching ourselves like a golden retriever.

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British social media stars Josh and Jase first hit Michigan in January 2026, starting on the west side in South Haven before visiting Saugatuck, Holland, Grand Rapids, and Detroit. Their first Michigan reveal video reportedly pulled in nearly 9 million Facebook views, because apparently, all we need for statewide unity is two guys with English accents freezing in Michigan hats.

Why Michigan Fell for Josh and Jase

Social media stars Josh and Jase sampling American pizza.
Photo Credit: Josh & Jase via YouTube
Social media stars Josh and Jase sampling American pizza.

Part of the magic was watching them react to Michigan things we've stopped appreciating. They were stunned by Lake Michigan, asking how a "lake" could look that much like an ocean. They tried Midwest food, climbed Mount Baldhead, praised "Midwestern hospitality," and treated every stop like Michigan had personally invented wonder.

Then, Michigan went full Michigan. Crowds showed up. Businesses invited them in. Fans sent suggestions. The Detroit Lions even invited them to Ford Field for a tour.

When Josh and Jase Return to Michigan

Now the Nottingham, England duo is coming back. According to reports on their own social media, Josh and Jase return to Michigan July 24 through August 17 for what they are calling their biggest trip ever.

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No full route or itinerary has been revealed yet, which means Michigan has a fresh chance to behave normally. So, obviously, we won't.

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Gallery Credit: Scott Clow

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Gallery Credit: Scott Clow

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