Kellogg Company plans to launch at least 50 new products that diversify the company's brands in the cereal aisle and beyond.

The Battle Creek based breakfast and snack food giant is releasing new products for Special K and Frosted Flakes brands as well as Pop Tarts, Pringles, Keebler and MorningStar Farms.

For morning foods, the company is adding Raisin Bran Crunch Apple Strawberry cereal, Cinnamon Frosted Flakes along with several others.

Kellogg continues to tinker with its Special K brand, unveiling Nourish granolas available in dark chocolate coconut and very berry flavors.

Pop Tarts also are getting new additions with two new flavors, frosted chocolate mocha and frosted vanilla latte.  Here's more from the Lansing State Journal.